Mimosa Flash and Event Collateral
Mimosa makes advanced email management and storage solutions for corporate clients. With a major trade show coming up, how could they grab people's attention and keep it long enough to show them that Mimosa can make their lives way easier and their work more productive?
We came up with an idea to use a bold, colorful, retro 50's style to present vignettes and scenarios that dramatized Mimosa's benefits in a cheeky, fun way. We applied it to every aspect of the campaign: an animated video, printed signage, email blasts, a website, stickers, and assorted trade-show swag. Outside the Box indeed.