Concentric Video and Flash Demo
Concentric, XO Communications
Concentric knew that their suite of hosted business applications was better than the competition's, but they hadn't yet been able to clearly and effectively convey the advantages in a way that would drive healthy sales. They looked to us for a concept that would suit all of their needs within a constrained budget.
We quickly understood their key message, and devised a Flexible campaign to present it effectively and suit their requests of combined video and flash, and individual modules for additional uses. We scripted, shot, edited, animated, and recorded this Flash-based video demo and presentation as the centerpiece of their campaign–and also produced a host of other accompanying collateral.